After my last article on link valuations through Text Link Ads I found another link valuation tool at LinkWorth. So I thought I would do some comparisons and the results were interesting.
Text Link Ads required more information to calculate the results, I selected 4 links per page, site wide placement and chose the relevant catagory. I then picked the highest paying placement for the results.
Link Worth just asks for the URL and gives multiple results, I picked the highest value of the site wide text link option.
Text Link Ads Link Worth
jensense.com $ 99 $75
wordpress.org Ha, Ha, Very Funny More than $500
engadget.com $ 8,611 More than $500
problogger.net $927 $145
Katespillsthebeans.com $31 $60
So it’s obvious that Link Worth doesnt like to automate quotes for links valued at over $500, but TLA is much more adventurous. Having said that one would think that sites with links valued at over $500 would be big enough to get private sales and not lose the percentage taken by the marketer.
As for the rest of the results there are some large variations, both pages have a disclaimer saying that it’s only a guide or an estimate and my brief experience is that I get a little less with TLA than what is estimated.
At this stage I’m going to stick with TLA basically because I know that the links do sell, but later on down the track it might be worth running a site with Link Worth and seeing what happens. When I have the time I might even read the terms of service for both companies and see if it’s possible to do a direct comparison.
joseph | 02-Nov-06 at 5:21 pm | Permalink
happened across your article and was interested. thought i would give some input. saying one is better than another is like saying republicans are better than democrats…it’s a bit meaningless but it helps to have both.
i tell people all the time, if you’re selling, list your site with every network you can to put yourself in front of as many people as you can. of course there are some networks that are more popular and higher traffic, ie linkworth and text link ads.
as for text link ads vs linkworth, both have their plus & minus points. linkworth has a lot more affordable realistic sites and seems to have more websites to select from. text link ads seem to have a lot of newspaper sites and some other big publishers but the pricing is a lot higher.
oh and one big point is, text link ads takes half the money. linkworth only takes 30%. one thing people seem to overlook.
Ted | 07-Nov-06 at 9:22 pm | Permalink
Half of nothing is nothing, I’m happy to take what I can get until I’m in a position where I can make private sales.